An effective SEO and PPC campaign allows you to use Google to your advantage and drive endless amounts of low-cost targeted customers to your site.
How does SEO and PPC work?
SEO (Search Engine Optimisation) is, on its own, a fine art that takes years of practice to master. Knowing how to formulate your site in a way that makes it easier for Google to rank allows you to reach endless amounts of directly relevant customers for a fraction of the cost of traditional marketing methods. We know that a good SEO strategy means focusing, not just on the content on your site, but also its back-end structure and building high-quality relevant links. Neither of these tasks can be accomplished quickly, but working with us can significantly reduce the time taken to generate results.
Alongside your SEO efforts, we often work with clients on developing PPC (Pay Per Click) ad campaigns. This is an affordable way for you to bypass months of tweaking and optimising, in order to have your site display above your competitors from the get-go. Anyone can start a Google Ads account and start throwing money away on untargeted campaigns. However, we understand that PPC advertising needs to be carried out with a carefully implemented strategy.
A helping hand
Our team of digital marketing specialists have followed evolving SEO and PPC trends with a keen interest over the last two decades. Much has changed, but for us, we’ve always maintained the ability to work with the system and provide profitable results for our clients. All of our campaigns are tailored specifically to the needs of the company, and all performed with careful planning and expert execution.
We are always able to offer up our services to new clients, developing exciting short and long-term SEO and PPC campaigns which reduce your customer acquisition costs and reach customers you previously wouldn't have been able to. We are based in Kent and work with a large number of businesses in the surrounding areas, as well as London and places further afield in the UK.
To discuss our tailored SEO and PPC services, contact our team.